Element Passive Fire Protection.
Re-designing and developing the Element PFP website to enhance brand awareness.
Element Passive Fire Protection, a certified provider of fire inspection and installation services across the UK, approached us to redesign and develop their website. They needed a modern, user-friendly platform to showcase their custom products, attract new customers, and enhance their online presence. Our comprehensive approach included designing the website layout, user interface, graphic design, content creation, copywriting, and implementing effective SEO strategies.
Have a look at their website here
Services Provided.
- Website Design
- Website Development
- Content Creation
- Brand Development
- SEO
- Google Ads
Project Goals.
- Modernize the website design to reflect the high-quality craftsmanship of BuildourBed’s products.
- Improve user experience (UX) to make navigation intuitive and seamless.
- Enhance visual appeal through professional graphic design.
- Create engaging content that clearly communicates the brand’s value proposition.
- Optimize for search engines to increase organic traffic and improve search rankings.
Website Layout and User Interface (UI) Design.
- Intuitive Navigation Bar: Simplified menu structure to help users find what they need quickly.
- Responsive Design: Ensures the website looks great and functions well on all devices, including smartphones and tablets.
- Clear Call-to-Action (CTA) Buttons: Strategically placed to guide users towards making a purchase or contacting the company.
Content Creation and Brand Development.
- Product Descriptions: Detailed and persuasive descriptions that emphasize the unique features and benefits of each product.
- Company Story: Engaging narrative about the company’s history, mission, and values.
- High-Quality Images: Professional photos of products that highlight their details and features.
- Consistent Branding: Use of color schemes, fonts, and logos that align with the company’s brand identity.
- Custom Graphics and Icons: Enhance visual appeal and make the website more engaging.
Search Engine Optimisation (SEO).
- Keyword Research: Identified relevant keywords and phrases potential customers use when searching for custom beds.
- On-Page SEO: Optimized titles, meta descriptions, headings, and content to improve search engine visibility.
- Technical SEO: Ensured fast load times, mobile friendliness, and secure HTTPS connections.
- Content Marketing: Created valuable content that encourages backlinks and increases domain authority.
Google Ads and PPC Campaigns.
- Keyword Research: Identified relevant keywords and phrases potential customers use when searching for custom beds.
- Campaign Creation: Created keyword and smart campaigns for Google Ads to boost website performance.
- Refinement and Monitoring: Monitoring campaigns and creating monthly reports with refinement suggestions and statistics.
Gallery.
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